Truly Rooted Wellbeing

Privacy

Effective Date: 16 September 2026

Data Controller: Truly Rooted Wellbeing (“we”, “us”, “our”), Operated by Jo and based in Warrington, Cheshire, United Kingdom

Website: trulyrooted.co.uk

At Truly Rooted Wellbeing, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your personal information when you visit our website, contact us, subscribe to our updates, purchase products from our online shop, or book services with us.

    1. How we collect & use your information

    We process personal data under clear legal bases (such as your consent, contract fulfillment, or legal obligations). Here is exactly how we handle your details depending on how you interact with us: 

    A. General Enquiries & Contact Form
    • Information Collected: Name, email address, and any message details you provide.
    • Purpose & Legal Basis: To reply directly to your specific inquiry (Contractual / Legitimate Interest).
    • Our Promise: Sending an enquiry will never automatically add you to our marketing list. We may include an optional link in our reply inviting you to subscribe if you wish, but the choice is entirely yours.
    B. Mailing List Subscriptions
    • Information Collected: Name and email address. Optional: Phone number.
    • Purpose & Legal Basis: To send you holistic wellness tips, updates, news, and special announcements (Consent).
    • Our Promise: You can withdraw your consent and unsubscribe at any time. We will never sell your details or share them with third parties for marketing purposes.
    C. Online Shop Orders (powered by WooCommerce)

    When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you: 

    • Information Collected: Name, billing address, shipping address, email address, phone number, and payment information – we refer to this as “order information”.
    • Purpose & Legal Basis: To process payment, assemble and dispatch physical goods, issue invoices/order confirmations, provide customer support, and screen for potential risk or fraud (Contractual Fulfillment & Legal Obligation).
    D. Bookings for Services, Workshops & Events (Treatments, Coaching, Workshops)
    • Information Collected: Name, email address, phone number, payment details, and any necessary health, dietary, or session-related intake information you voluntarily provide.
    • Purpose & Legal Basis: To manage bookings, confirm appointments, deliver safe and personalised coaching/treatments/workshops, and communicate essential session details (Contractual Fulfillment & Explicit Consent for health-related information where applicable).
    E. Automatically Collected Device & Usage Information
    • Information Collected: IP address, browser type, time zone, referring/exit pages, and cookie data.
    • Purpose & Legal Basis: To screen for potential risk/fraud, ensure website functionality, and analyse how visitors interact with our site so we can improve the experience (Legitimate Interest / Consent for non-essential cookies).
    2. How Your Orders & Deliveries Are Processed

    Depending on the products you order, physical items are fulfilled in two ways:

    • Directly by Us (Self-Fulfilled): For products we stock and dispatch directly – such as handcrafted goods from the Wild Hunt Art collection or custom items – your shipping details are handled strictly in-house to package and deliver your order.
    • Wholesale & Dropshipping Partners: To fulfill certain items in our shop, we work with trusted fulfillment partners, such as Ancient Wisdom. In these instances, we share specific delivery details (name, delivery address, and contact phone number) directly with the supplier so they can package and deliver your items. They act strictly as data processors on our behalf and are contractually restricted from using your details for marketing or any other purpose.
    3. Third-Party Service Providers & Data Sharing

    We will never sell your personal details or share them with third parties for their own marketing purposes. We only share necessary data with trusted service providers who help us operate our business:

    • E-Commerce & Website Infrastructure: WooCommerce and WordPress host and power our online shop.
    • Payment Gateways: Secure payment processors manage payment transactions. We do not store full credit card details on our website servers.
    • Website cookies: We use essential cookies required for basic website and shopping cart function, such as remembering items in your cart as you browse.
    • Email Marketing: Email octopus (or other dedicated email providers) manages mailing list communications for subscribers who have opted in.
    • Analytics: Tools like Google Analytics help us understand website usage. You can opt out of analytics tracking via your browser settings or standard opt-out add-ons.
    • Legal Requirements: We may share information if required by law, regulation, or court order, or to protect our legal rights.
    4. International Data Transfers

    As a UK-based business, we store and handle your information primarily within the UK and European Economic Area (EEA).

    Some of the third-party platforms we use to run our website and business (such as web analytics, payment processors, and email communication software) may store or process data outside the UK or EEA. Where this occurs, these providers rely on recognized legal transfer mechanisms to ensure your information receives an equivalent level of protection.

    5. Data Retention

    We only hold onto your personal information for as long as necessary to fulfill the purpose it was collected for:

    • Shop Orders & Transaction Records: Kept for as long as required to complete your order and satisfy standard UK tax and accounting rules (typically up to 6–7 years).
    • Client Consultation & Booking Records: Kept for the duration of your time as an active client, plus a reasonable period afterward to maintain accurate history for ongoing care and satisfy professional insurance requirements.
    • Mailing List Subscribers: Kept for as long as you choose to stay subscribed. You can unsubscribe at any time, and your details will be promptly removed from our active list.
    • General Enquiries: Kept only for as long as needed to answer your query, after which your message details are deleted.
    6. Your Rights Under UK GDPR

    If UK GDPR applies to you, you have the following rights regarding your personal data:

    • Access: Request a copy of the personal information we hold about you.
    • Correction: Request that inaccurate or incomplete details be updated.
    • Erasure: Request that we delete your personal data (subject to any legal records we are required to keep, such as tax invoices). 
    • Restriction & Objection: Object to or ask us to restrict how we process your data under certain circumstances.
    • Data Portability: Request a copy of your data in a machine-readable format to transfer elsewhere.
    • Withdraw Consent: Withdraw your consent at any time where processing is based on consent (e.g., email updates).

    To exercise any of these rights, please contact us using our contact form. You also have the right to lodge a complaint with the UK data protection supervisory authority, the Information Commissioner’s Office (ICO) (www.ico.org.uk).

    7. Unsubscribing & Managing Your Choices

    You are always in control of your preferences:

    • Unsubscribe via Email: Click the “Unsubscribe” link at the bottom of any update email, or reply to any email with “Unsubscribe” in the subject line or body.
    • Via Our Website: Visit our Contact Us page and send a quick message stating “Unsubscribe” or detailing your data request.
    8. Changes to This Policy

    We may update this Privacy Policy periodically to reflect updates to our offerings, website features, or legal obligations. Any updates will be posted directly to this page with an updated effective date.

    9. Contact Us

    If you have any questions about this Privacy Policy or how your personal information is handled, please reach out via the contact form on our website or contact us directly at:

    • Shop & E-Commerce Data Inquiries: shop@trulyrooted.co.uk
    • General & Holistic Service Inquiries: jo@trulyrooted.co.uk

    Please note: Truly Rooted Wellbeing operates online e-commerce and mobile services across Warrington, Cheshire, and surrounding areas. We do not operate a public retail storefront or customer-facing premises.